In a previous post affordable search engine optimization I discussed the possibility of paying for SEO services with a limited budget. But what if you have NO budget? Many small businesses struggle to pay for the essentials, leaving little left over for ‘luxuries’ like search engine optimization.
The on-going nature of SEO requires not […]
Many businesses and organizations have websites that are glorified brochures. Sure information about your organization is important, but wouldn’t it be even better if your website actually helped you to offer a better product or services to your customers?
Here are three ways your website can start working for you today without any major investment […]
Many businesses do not leverage their website to it’s fullest extent. If your website is geared towards providing information rather than facilitating transactions you can still expand it’s role as a tool to improve customer service, and instill customer trust in the customers of your business.
Provide Key Information Upfront
Provide key information on your homepage. […]
Communicating with your customers and potential customers in real time significantly improves customer engagement and leads generation. Live chat options reduces the pressure on traditional telephone support systems as many customers find it easier to chat online rather than wait on the phone. You can enhance the functionality of your website as well as improve […]
Building a website for your small business is the first step. Step 2 involves the maintaining and updating of your content (vital for online growth and SEO). Step 3 involves measuring the performance of your website. This is vital for planning marketing activities as well as to help you determine your website’s ROI.
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